Welcome to NATPE Connect, a new professional and social network exclusively for NATPE members like you. This free service is the newest benefit of NATPE membership and is your gateway to the world of companies and individuals involved in the creation, development and distribution of television programming. It is our goal – within 6 months – to have more than 1000 individuals using NATPE Connect at any time, to do business, form new partnerships, set up meetings at various (NATPE and other) industry events and find out what others in the industry are doing, thinking, planning and opportunities to join them. To get started it will take just a few minutes to set up your profile. You can make it as detailed as you’d like entering industry-related information as well as your personal interests. Keep in mind that the more accurate and detailed your profile is (the more time you have spent on it), the more robust and targeted your searches will be and the more accurately matched the people in your ultimate community will be. NATPE is pleased to offer you NATPE Connect, knowing it will be yet another tool for you and your business to Evolve and Prosper™. Use your NATPE membership username and password to enter. And once you are all set up, please feel free to send us your feedback and questions.
Cable Upfront Overview Primetime Broadcast Television Product Placements Up 39%
According to Nielsen Product Placement Service, a division of The Nielsen Company, product placements for the first quarter of 2008 rose 6% on primetime programming for the 11 measured networks on broadcast (ABC, CBS, CW, FOX, MNT, NBC) and cable television (A&E, Bravo, HGTV, MTV, TLC). Broadcast television placements rose 39%, while cable television was essentially flat at -1%.
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